At Elevated Strategies NY we start where you are by providing you, the business owner, with a comprehensive overview of the tools you have in place and those we suggest putting in place. 

We believe that making an investment in growing your business begins with a strong foundation.  Today’s marketplace is digital and potential clients will look for your presence online to learn about you before you’ve even had a phone call.  

Having a clear picture of what your online presence looks like from both the front end and the back end is the first step in creating a marketing strategy that drives traffic that converts.  That is why Elevated Strategies starts each new client off with a Foundational Marketing Consultation.

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That strong foundation includes your branding and logo, your website, your social media presence, a compelling description of your business and content that distinguishes you from your competition. We identify your ideal client and your target audience, define what that audience wants and build a comprehensive step by step strategy that will become the building blocks of your marketing strategy.

We look at

  • Branding
  • Links /buttons
  • Social Media Accounts
  • Calls to action
  • Website Appearance
  • SEO Audit
  • User Experience
  • Competitive Analysis
  • Content & Use of Keywords/Phrases
  • User Behavior Analysis
  • Images and videos
  • Search Ranking Analysis

Our Foundational Marketing Review will provide your business with a 360-degree overview of your company, in a detailed document filled with information, suggestions for improvements, and additions and an implementation plan that will put your business on a strong footing to move ahead toward the growth you are looking for.

Here is an example of the Foundational Marketing Review Elevated Strategies recently completed for one of our clients. (click through here)

The review provides your business with the building blocks needed to begin creating a marketing strategy that brings new leads to your business, shows them why they want to work with you and keeps those clients coming back for more.

There is much more to your online presence than simply having a website. At Elevated Strategies, we say that your website is your portfolio. It is the place we want to send potential clients to see how your business is different from your competitors. The foundation that it is built on, and all of the elements that go into building it, are the really important pieces.

A website that has no foundation is like building a sandcastle. It may be a work of art, but it’ll never last once the tide comes in. That is why Elevated Strategies begins with a Foundation Marketing Consultation. This consultation begins with an initial phone call with you to help us identify your vision, needs and goals for growth for your business.

It starts with taking an in-depth look at your entire online presence, starting with your website and expanding to anywhere on the web your business is mentioned. This helps us develop an understanding of where you are today and the work that will be required to help you reach your goals.

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Elevated Strategies Analysts review the “behind the scenes” of your online presence. We begin with analyzing these key components of your digital presence including:
  • Website Speed (Page load and site load speed)
  • Competitive Analysis
  • User Experience
  • User Behavior Analysis
  • Content & Use of Keywords/Phrases
  • Backlink Analysis
  • Images and videos
  • Search Ranking Analysis
  • Links /buttons
  • Social Profiles
  • Calls to action
  • Citations (online directories)
  • SEO Audit
  • Branding

It takes several weeks to complete this phase. Once we feel that we have a crystal clear understanding of your current state, we’re able to design a custom marketing strategy that is inline with your vision and goals. Elevated Strategies will then make specific recommendations and layout the next steps in the process of developing your new, stronger and better online presence.

Start your online presence out on the right foot with Elevated Strategies. Contact us to set up your Foundation Marketing Consultation.

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