Passionate about Success
"When you work in a business and own the business, whatever your business might be, who has the time to grow that business in a strategic way? That is where Elevated Strategies comes in."
Jackie Cara, Founder and CEO Elevated Strategies
I learned one thing about Law School after I started my own Law Firm. Law School had prepared me to think like a lawyer, but it had not prepared me to run a business. And it isn't just lawyers who find this out at one point or another, it's most types of businesses. What compels us to become business owners using our skills and experience, whether it be practicing law, preparing great meals, accounting, writing, building, or something else, is not what teaches us to run the business behind the skills we want to share with the world.
It was not until I became a partner in a national law firm with a founder and managing partner who was passionate about the business side of his practice that I was introduced to skills like educating my clients about what our services could do for them, explaining the value proposition of our firm and bringing that information to our perfect clients in a way turned our clients into our biggest promoters. What does all of that mean? Every business, to succeed, has to find a way to deliver a service that people want or need, hopefully, both, develop a strategy for providing that service in a unique and valuable way to the people who are looking for the service, let the right people know that the way services are offered is the best option available and then execute.
But going back to the original premise, most business owners aren't taught how to do this stuff. That is where Elevated Strategies comes in. After discovering that my passion was for helping other business owners achieve their goals and make their businesses shine, and doing that for several businesses over several years, some law-related and some not, Elevated Strategies was born as a platform for bringing the skills nobody taught you in law school (or business school, or whatever school you attended) to your business in a practical, personalized, manageable way.
- Cornell Marketing Strategy Certificate
- Cornell Integrated Marketing 360
- Cornell Digital Marketing
- Hubspot Certifications in Identifying "good fit leads"
- Hubspot Certification in Setting Business Goals
- Hubspot Certification Planning Long Term Content Strategies
- St. John's University, School of Law
- Marketing and Communication Strategist
- Content Creation and Marketing Plans across multiple business areas.
- Years of experience as an entrepreneur and business owner.
- Over 25 years practicing law.